Could a “Droid loyalty program” provide peace of mind with guaranteed hardware and software updates?


If a wireless carrier offered guaranteed hardware and software updates for your Android device would you be more likely to sign a 2-year service contract? Verizon might be headed in that direction if we are to believe a tip from Kellen B. of Droid-Life who says a “Droid loyalty program” is in the works.

Earlier this year Google and most of the major handset makers and carriers announced an Android update alliance that would guarantee software updates for 18 months after a device was released. We haven’t heard anything since about the program, but it is believed that Google will reveal more details with the release of Ice Cream Sandwich.

If Verizon were to marry guaranteed software updates with a hardware upgrade program similar to Best Buy’s Buy Back program, they might lure in all the early adopters that love to have the latest hardware but worry about their device being outdated months after their purchase.

I’m a fan of the no-contract model and that’s why I’m still a T-Mobile customer, but the idea of always having the latest Android experience guaranteed combined with Verizon’s 4G LTE network might persuade me to sign my name on the dotted line.

What kind of “Android loyalty” program would you like to see your carrier offer?

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